FINADORY

Services · Launch a new business

Launch a new business or a startup.

You have an opportunity. We turn it into an asset.

New market, growth driver, spin-off or startup: we support you from idea to market. You bring your strengths, your market, your customers. We bring the method and the teams that built our own media and platforms.

Explore · Validate · Build · Launch · Scale

Create a new asset, without carrying the risk alone.

Move fast

A method and teams already in place to go from idea to a first version on the market in 3 to 6 months.

De-risk the project

We test early, on the real market, to limit business, technical, reputational and operational risks before committing major resources.

An alternative to acquisition

Build rather than buy: an asset aligned with your strategy, without the cost and complexity of an acquisition and its integration.

From idea to market.

We identify the best opportunities, design the product, take it to market and then grow it.

  1. 01

    Explore the opportunity

    Market, customers, competition, the strengths you can draw on: we identify the most solid options and choose the one worth building.

  2. 02

    Validate fast

    We turn the idea into a first testable offer and put it in front of the real market, before committing major resources.

  3. 03

    Build the product

    Product, design, development, AI, brand: our teams build a solid first version, live in 3 to 6 months.

  4. 04

    Launch and find the market

    SEO, GEO, content, acquisition, lead generation: we launch the offer, measure and iterate until product-market fit.

  5. 05

    Scale and operate

    We strengthen the team, automate and structure operations to turn the project into a standalone, lasting asset.

Tangible, measurable results.

Identify

The business, technical and operational stakes of the project.

Test

Quickly validate the idea with real customers.

Acquire

Generate leads and sign the first customers.

Scale

Structure the project into a standalone, lasting asset.

Projects of very different kinds.

  • New marketAddress a new audience, a new country or a new use.
  • Growth driverCreate a business that complements your core activity.
  • Spin-offCarve out an internal activity into a standalone entity.
  • Corporate startupLaunch a new brand, with or without putting your company forward.
  • Digital productPlatform, SaaS, marketplace or media built around your strengths.

Projects built with large groups.

Commercial building renovation · Dalkia

Commercial building renovation · Dalkia

A platform dedicated to the energy renovation of commercial buildings.

Compte Solaire · EDF

Compte Solaire · EDF

A platform that values the solar energy produced by households.

Interests aligned from the start.

The model depends on the strategy and goals of the project. It is defined transparently from the start.

  1. Model 1

    Fixed fee

    A scope and a budget set from the start.

  2. Model 2

    Fixed fee + variable

    A fixed part, and a part linked to the results achieved.

  3. Model 3

    Co-building

    We commit alongside you to the success of the asset.

Frequently asked questions.

Three options: fixed fee, fixed fee with a variable part linked to results, or co-building. Together we choose the one that best aligns interests with the strategy and goals of the project.

Yes. The project can be launched under a dedicated brand, independent of your main brand, for example to test a market discreetly.

Ownership of the assets (brand, code, data) is set out in the contract from the start, according to the chosen collaboration model.

We launch our own assets.

Every method we apply, we first used to launch our own media and platforms. We know what a launch costs, what saves time and what makes it fail. That experience as owner and operator is what we put at your service.

Owner

We think about assets over the long term.

Operator

We know the day-to-day constraints, not just the strategy.

Integrated

Product, tech, AI, acquisition and operations work together.

Independent

We decide based on the asset’s potential, not on a timeline imposed from outside.

Execution-driven

From recommendation to build, then to operation.

FINADORY: Launch a new business

Ready to launch your next growth driver?

An opportunity, a market, an idea to test? Let’s talk.